Would Alan Freed do it again?

I see that Ed Bott has his panties in a bunch over criticism of the Windows Vista marketing effort.

Good Lord!

Payola was wrong when it was DJ’s in the 60’s and it’s wrong now.

If one were to accept a high price piece of equipment in exchange for a favourable review, then clearly, one should not be surprised if the impartiality of the reviewer should be called into question.

Would the reviewer be quite so glowing in their praise if they had paid their own money for a licence to install the software on their own personally purchased software?

It doesn’t matter which company uses these tactics. The company has the resources and is within their rights to offer “promotional merchandise”.

It is up to the reveiwer to decide whether or not their reputation is worth the 30 pieces of silver. Just don’t be surprised if the audience votes with their feet when they find out the truth.

I didn’t post the original comment, but if you want to call me an anonymous coward then go right ahead, but NOBODY paid me, either in cash or in kind, to make this comment.

It is human nature to ignore the gift of $1000 worth of equipment whilst making an independent assesment of the merits of a sponsor’s product, even when the individual concerned dtakes every possible step to maximise their cents per click from a randomly placed advertisement.

Yeah right…

Old School Vs Web 2.0

The outlandish comment storm surrounding Scoble’s Immigration post, reminds me of a feature that the old school “discussion boards” (how quaint does that sound to you sWANKy 2.0 hipsters?) or my fave NNTP protocol, had; which is the threaded discussion.

In a comment he posted to the Winextra blog, Scoble made the statement:

This medium is about conversations, not one-way messages.

Well, conversations tend to meander along at their own pace, and the attention span of the 2.0 generation is remarkably short, so it seems somewhat as a surprise that web fora (or is it forums- which seems far less pretentious, but somehow wrong…) and blogs/blog comments don’t have some way to thread their circuitous path, keeping point and counterpoint cleverly grouped.

Perhaps the light-speed attention span of the average 2.0er is beyond even composing a clever rebuttal to the OP (that’s original post for you non-nntp types).

Which all just goes to prove the wisdom behind this old school newsgroup saying in the picture.

5,000 people read my webpost and 4500 of them trackedback to them in rebuttal of what a complete nonsense it was.  This makes me an influencer…

Yeah right…

Z-List Pride

Just saw this over at http://bigmarketing.wordpress.com
It seems kinda interesting, in a google-bombing kinda way. If you’re too lazy to click the links, like I often am, then to quote:

In the spirit of the Z-List started by the Viral Garden, I have provided below some links to worthwhile yet not as familiar blogs. Brilliant idea in building links and driving traffic through community. Consider me now an official Z-lister. To become a Z-lister, just copy the list below and post it in your blog. Then watch the community reciprocate links back to you.

Creative Think
Soloride
BIG Marketing For Small Business
Movie Marketing Madness
Blog Till You Drop!
Get Shouty!
One Reader at a Time
Critical Fluff
The New PR
Yeah Right
Own Your Brand!
OTOInsights
bizandbuzz
Work, in Plain English
Buzz Canuck
New
Millenium PR
Pardon My French
Troy Worman’s Blog
The Instigator Blog
AENDirect
Diva Marketing
Marketing Hipster
The Marketing Minute
Funny Business
The Frager Factor
Mindblob
Open The Dialogue
Word Sell
Note to CMO:
That’s Great Marketing!
Shotgun Marketing Blog
BrandSizzle
bizsolutionsplus
Customers Rock!
Being Peter Kim
Pow! Right Between The Eyes! Andy Nulman’s Blog About Surprise
Billions With Zero Knowledge
Working at Home on the Internet
MapleLeaf 2.0
darrenbarefoot.com Two Hat Marketing
The Engaging Brand
The Branding Blog
CrapHammer
Drew’s Marketing Minute
Golden Practices
Viaspire
Tell Ten Friends
Flooring the Consumer
Kinetic Ideas
Unconventional Thinking
Buzzoodle
Conversation Agent
The Copywriting Maven
Hee-Haw Marketing
Scott Burkett’s Pothole on the Infobahn
Multi-Cult Classics
Logic + Emotion
Branding & Marketing
Popcorn n Roses
On Influence &Automation
Bullshitobserver
Servant of Chaos
converstations
eSoup
Presentation Zen
Dmitry Linkov
aialone
John Wagner
Nick Rice
CKs Blog
Design Sojourn
Frozen Puck
The Sartorialist
Small Surfaces
Africa Unchained
Perspective
gDiapers
Marketing Nirvana
Bob Sutton
¡Hola! Oi! Hi!
Shut Up and Drink the Kool-Aid!
Women, Art, Life: Weaving It All Together
Community Guy
Social Media on the fly
Jeremy Latham’s Blog
SMogger Social Media Blog
Masey.com

This is bound to get me some good linkage, rather than just a shameless plug for all these other dudes.

Yeah right….

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